The Academy · The Second Movement

Week 7: Brand & Story

Name, look and the story you tell — done with taste.

What this week is for

Name, look and the story you tell — done with taste.

Live group session, one working assignment, and a review with your batch. Everything is applied to your venture — nothing theoretical, nothing skipped.

You leave this week with
A name and one-line story that feel like you
A simple brand direction: colours, tone, feel
Your introduction — 30 seconds, no jargon, no cringe
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Ready to start your Second Movement?

Small batches. Honest work. A running venture at the end.

Apply to join